Price, cost and value: You (and your clients) should be looking at all 3
While often used interchangeably, these three factors speak to different aspects of your business — and your clients’ decision-making process
Jun 10
Find your superpower so you can save your business
In a time of cynicism and negativity, superhero movies are more popular than ever. Here’s how to become the hero in your own life and in your business
May 29
Are you more honest than a used car salesman?
You’ve heard the analogy used a million times, but is it accurate? Broker Troy Palmquist examines the very real differences between real estate agents and car salespeople
May 15
Unleashing the trolls: Unpacking the wild world of online comments
If you don’t have something nice to say, go ahead and say it anyway
May 6
5 tips to make your mission statement more meaningful
Expressing your organization's values can feel like a team-building exercise or corporate technicality, but it’s central to ensuring that everyone understands what matters most
Apr 6
Opinion
No, it's not 2008: How to talk to your clients about Silicon Valley Bank
The meltdown of Silicon Valley Bank sent shockwaves through the proptech industry. Here’s how to keep it from poisoning the well during the spring market
Mar 13
Opinion
Is your trash talk violating the Code of Ethics?
Whether you’re talking about the competition or complaining about your broker, Article 15 precludes you from going too far. Watch your words to avoid violating the Code of Ethics
Feb 8
Opinion
Team structures are a trainwreck. Here's why it's ruining rankings
Are some of the biggest teams in the industry really brokerages or teamerages (or vice versa) and how does that affect the way they’re ranked? Before the 2023 rankings come out, let's get this figured out
Dec 20